diff --git a/templates/user/export.tmpl b/templates/user/export.tmpl
index b3b5ae2..015722c 100644
--- a/templates/user/export.tmpl
+++ b/templates/user/export.tmpl
@@ -1,28 +1,28 @@
 {{define "export"}}
 {{template "header" .}}
 
 <div class="snug content-container">
 	<h2 id="posts-header">Export</h2>
 	<p>Your data on {{.SiteName}} is always free. Download and back-up your work any time.</p>
 
 	<table class="classy export">
 		<tr>
 			<th style="width: 40%">Export</th>
 			<th colspan="2">Format</th>
 		</tr>
 		<tr>
 			<th>Posts</th>
 			<td><p class="text-cta"><a href="/me/posts/export.csv">CSV</a></p></td>
-			<td><p class="text-cta"><a href="/me/posts/export.zip">ZIP</a></p></td>
+			<td><p class="text-cta"><a href="/me/posts/export.zip">TXT</a></p></td>
 		</tr>
 		<tr>
 			<th>User + Blogs + Posts</th>
 			<td><p class="text-cta"><a href="/me/export.json">JSON</a></p></td>
 			<td><p class="text-cta"><a href="/me/export.json?pretty=1">Prettified</a></p></td>
 		</tr>
 	</table>
 
 </div>
 
 {{template "footer" .}}
 {{end}}